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SBD/22/Sponsorships Advertising Marketing
O, WHAT E-COMMERCE! OAKLEY SELLS NEW SHOE AND GOODS ONLINE
Published June 22, 1998
At its annual shareholders meeting on Friday, Oakley
announced the launch of its new online store front, the O
Store, at www.oakley.com. The O Store offers customers the
ability to purchase Oakley merchandise, including
replacement sunglass lenses and accessory items (Oakley).
Oakley's new $125 sneaker, in stores next month, is also
available on the site (ORANGE COUNTY REGISTER, 6/20).
