The Eagles have signed a deal with CT-based Imadgine
Video Systems to handle virtual advertising for the team's
pre-season games this year. The team said it will also use
Imadgine's virtual replay system to analyze game action
(Eagles). In Philadelphia, Leslie Nicholson reports the
specifics of the Eagles/Imadgine deal, and writes that while
the team could place ads on the playing surface, it isn't
"looking into it at this point" (PHILA. INQUIRER, 6/18).
TOBACCO: Senate Republicans yesterday killed a national
tobacco bill, "ending a grueling, four-week debate on the
ambitious but ultimately unwieldy measure" that sought to
curb tobacco usage, and tobacco companies advertising and
marketing. In DC, Torry & Dewar report that Democrats
"warned" that they will "attempt to attach the tobacco
measure to virtually every bill that comes to the floor this
year" (WASHINGTON POST, 6/18). But NBC's Tom Brokaw said
the fight for the bill is "effectively over" (NBC, 6/17).
OTHER NOTES: MA-based Woolf Associates has finalized a
one-year deal with B&J Collectibles on behalf of its client,
Yankees P David Wells. Wells will autograph items and make
appearances on behalf of B&J (Woolf)....The NTRA took out a
six-page, four-color ad in USA TODAY titled, "A What's-Up
Guide To Thoroughbred Horseracing" (THE DAILY).
