Questions Remain In Phillies' Front Office Portland Group Wants MLB Team White Sox To Host Faith Day Topps Signs Astros SS Carlos Correa Schilling Bumped From "Sunday Night Baseball" Jose Bautista Refuses Sportsnet Interviews Columnists Implore MLB To Install Nets Tigers Repair Damage From Fallen Concrete Blue Jays' Anthopoulos Deserves Credit Inside Red Sox' Hiring Of Dombrowski
SBD/16/Sponsorships Advertising Marketing
MLB HAS BEANIE GIVEAWAY TO FANS AT COORS AS A SIGN OF THANKS
Published June 16, 1998
MLB will offer Beanie Babies as souvenirs to everyone attending the All-Star Game, July 7 at Coors Field. MLBP President Bob Gamgort said that the non-sponsored giveaway is "really just a thank-you for fans" (BRANDWEEK, 6/15). IS FAD COOLING? In Phoenix, the D'Backs gave away 6,000 Beanie Babies on Sunday, and "long lines" formed outside Bank One Ballpark before the gates opened in anticipation (AZ DAILY STAR, 6/15). But in N.Y., Dave Saltonstall wrote that nearly two years after Beanie Babies "became a national craze," the toys "are suffering something of a backlash, with some stores refusing to sell them and many collectors predicting their imminent demise" (N.Y. DAILY NEWS, 6/14).