SBD/16/Sponsorships Advertising Marketing

ALL SIGNS POINT TO A DEAL: SCIDEL INKS AGREEMENT WITH IMG

          Israel-based SciDel Technologies, a developer of
     virtual signage, and IMG have entered into a worldwide
     marketing relationship.  IMG's Barry Frank: "This technology
     has been widely accepted already and after researching the
     virtual advertising industry, it was our judgement that
     SciDel has the most sophisticated technology."  SciDel Board
     of Directors member Neal Pilson said that SciDel's advanced
     technology combined with IMG's international reach "will
     accelerate the use" of virtual signage technology in
     worldwide sports telecasts (SciDel).

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