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LET THE SUNSHINE IN: BOWL DAYDREAMS OF NEW TITLE SPONSOR
Published June 16, 1998
The Sunshine Football Classic, formerly the Carquest Bowl, has signed a two-year deal with the Big Ten football conference to go along with its pact with the ACC, according to Susan Miller Degnan of the MIAMI HERALD. The game will now feature the No. 6 selection from the Big Ten vs. the No. 4 pick from the ACC, December 29 at Pro Player Stadium. The game "is still seeking a title sponsor," after Carquest, the bowl's title sponsor since '94, opted not to renew its contract with Raycom Sports. Raycom, however, has subcontracted a three-year TV deal with TBS through 2001. Sunshine Classic Exec Dir Mitch Morrall: "The future of the game is safe for the next three years with our TV deal. Raycom Sports has assured me the game will continue with or without a title sponsor." This year's payout will award $750,000 to each team (MIAMI HERALD, 6/16).