TIGER'S CRY: "I TAKE SHOTS FOR EVERYTHING I DO"

          TIGER WOODS appeared live for one-hour on CNN's "Larry
     King Live" last night.  King asked Woods how he chooses the
     companies he partners with: "Reputable companies, companies
     I feel comfortable with.  Those two are the biggest criteria
     because if I don't feel comfortable then I don't want to
     work with them, I don't want to be associated with them and
     I won't be happy."  Woods said that he's received "a number"
     of offers, but that right now there is "a moratorium" on new
     endorsements.  Woods, on JOHN FEINSTEIN's book, "The First
     Coming.  Tiger Woods: Master or Martyr?": "He doesn't know
     me. ... This is a guy who observes from the outside, never
     has a chance to get to know me and then goes ahead [and]
     takes shots at me."  Woods, on whether he knew he would
     receive criticism for turning down PRESIDENT CLINTON's
     invitation to attend the JACKIE ROBINSON ceremony last year:
     "I take shots for everything I do" (CNN, 6/10).