Little League Ratings Strong Again For ESPN NBC Horse Racing Analysts Ready For Double Duty Final Ratings Media Notes Davis Gives ESPN Its Best LLWS Overnight Ever MLB.TV Blackouts Could Be Lifted By '15 SEC Network Lands Carriage Deal With Verizon FiOS Media Notes Davis Becomes First Little Leaguer On SI Cover MAC, ESPN Reach 13-Year TV Deal
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Published June 1, 1998
NBC'S GAME SEVEN: In Toronto, Rob Longley writes that the "urgency" of last night's Pacers-Bulls Game Seven "was captured brilliantly by NBC in just about every way" (TORONTO SUN, 6/1). In Chicago, Michael Hirsley writes that NBC's Bob Costas and Isiah Thomas "clicked as a team Sunday better than they have in the past" (CHICAGO TRIBUNE, 6/1). NOTES: The growth of Internet advertising was examined by CNBC's Amanda Grove, who reported, "One of the fastest growing areas for Internet ads is sports Web sites." A "majority" of CBS SportsLine's revenue comes from ads and its revenue was nearly $7M in the first quarter of '98 and its stock "has tripled" since it went public last November. ("The Edge," CNBC, 5/29)....WDZK-AM in Hartford became Radio Disney's 25th outpost this week, becoming CT's first kids radio station. One program on the station is "ESPN Sports for Kids" (HARTFORD COURANT, 5/30)....The Reds Radio Network (RRN), which in '77 totalled 115 stations, now has 50. Flagship station WLW Assistant Program Dir & RRN Coordinator Dave Armbruster says the "nature of the business nowadays means not being as concerned with having a huge number of stations." Armbruster: "If a station drops now, we don't necessarily re-add, because we want to give stations exclusivity in that market" (CINCINNATI ENQUIRER, 5/31).