Cubs Raise Season-Ticket Prices 10% Cubs Move Radio Broadcasts To WSCR-AM Magic Business Ops Thriving Cubs Ready For Their Own RSN In '20 Cubs Flying United Despite Deal With American Kim Pegula Profiled As Hands-On Leader Cubs Fans Embrace Theo Epstein's Young Roster Magic Eye Business Inroads In Brazil As Part Of Trip Disarray Over Wrigley Field Street Vendors High Prices Expected For Cubs-Cardinals NLDS
SBD/22/Sponsorships Advertising Marketing
Published May 22, 1998
PITCHER PERFECT: David Wells could earn $350,000 in endorsements following his perfect game. In Boston, Nick Cafardo reports that one company "hot for his services" is South Paws, which sells a line of T-shirts and jeans. Two memorabilia companies have offered "upwards" of $175,000 for a collection of "perfect game" balls signed by Wells (BOSTON GLOBE, 5/22)....Kerry Wood jerseys went on sale in the Cubs gift shop this week for $129 (CHICAGO TRIBUNE, 5/22). NOTES: Sabres G Dominik Hasek has "deals in works" for an arcade game, memorabilia and "Dominator" clothing to be sold in the Czech Republic (WALL STREET JOURNAL, 5/22). ...In CA, John Reger wrote that Liquidmetal clubs "could be one of the most important innovations in golf since the introduction of titanium." With a set of irons costing as much as $2,700, Liqiudmetal CEO James Kang said, "We're trying to reach the purist. We want the guy who wants the Ferrari or the Rolls Royce" (ORANGE COUNTY REGISTER, 5/21). ...In L.A., Greg Johnson examined Magic Johnson's business dealing, and wrote that if his upcoming TV show and businesses are successful, he may eventually join a "select group" of former athletes, including Roger Staubach and Roger Penske, "known as much for their business coups as their sporting achievements" (L.A. TIMES, 5/21).