Dick's Wins Sports Authority Brand Name NFL Paid Roger Goodell $31.74M In '15 Bustos Pulls Support For Baseball Bill Yahoo Streaming NBA Free Agency Show Wisconsin Taps Fanatics For E-Commerce Byron Spruell Named NBA President Of League Ops Learfield Buys Signage Company GoVision Kerry Tharp Named Darlington Raceway President Lightning Keep Stamkos With $68M Deal Olympic Sponsors Worry About Rule 40
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THE SPORTS BUSINESS DAILY and the Fox Sports/TMG Poll asked 1,133 Americans and Canadians ages 12+ in the month of April to rate how "acceptable" it is for a company to sponsor each of the following items. Ratings are on a scale of 1 to 5, 1 being "not at all acceptable," 3 being "moderately acceptable," and 5 "definitely acceptable."
SPONSORABLE ENTITY MEAN % WHO
A Sporting Event4.189.6% A Sporting Team3.8546.4% A Sports Arena3.7741.5% A Sports League3.739.3% A Concert3.6839.5% A Cultural Event3.5635.5% An Athlete3.3130.5% A Museum3.2830.0%