2014 SBJ/SBD Reader Survey Judge Set To Decide On Sports Betting Jones On New Super Bowl Bidding Rule Baer On Giants' "Organizational Culture" Atlantic Sun Reaches Deal With LakePoint Game 3 Dedicated To Fighting Cancer AutoNation Sponsors Bowl Game In Orlando Paul Allen Pledges Up To $100M In Ebola Fight UM Cuts Student Football Season-Ticket Prices Galaxy, AEG Announce StubHub Center Upgrades
Upcoming Conferences and Events
SBD/11/Sponsorships Advertising Marketing
MICHAEL TAMES THE TIGER: MJ VOTED TOP SPORTS ENDORSER
Published May 11, 1998
Michael Jordan finished No. 1 in the annual survey by IL-based Burns Sports, which asks business and ad execs to choose the sports celebrity they'd like most to pitch their products. Jordan received 79 first place votes, compared with 24 for Tiger Woods who won the same poll last year. Burns Sports said it received 250 responses. Arnold Palmer finished third in the voting, followed by Jeff Gordon, Grant Hill, Ken Griffey Jr., George Foreman, Cal Ripken Jr., Steve Young and Wayne Gretzky (BLOOMBERG NEWS/N.Y. POST, 5/9).