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SBD/23/Leagues Governing Bodies
NFL ARENA FOOTBALL? LEAGUE TALKS TO AFL ABOUT MARKETING PLAN
Published April 23, 1998
The NFL is talking to the AFL "about forming a marketing relationship that could eventually allow" NFL owners to buy AFL teams, according to Richard Sandomir of the N.Y. TIMES. NFL VP/Communications Greg Aiello: "We've talked to them for a year about an association, in the spirit of what we have with the [CFL]." Last year, the NFL made a 10-year, $3M loan to the CFL. Sandomir reports that Saints Owner Tom Benson has applied for an AFL expansion franchise, while Patriots Owner Robert Kraft, Chiefs Owner Lamar Hunt and Seahawks Owner Paul Allen "have voiced interest in ties with the Arena league." Sandomir adds that NFL owners will discuss their two AFL options -- either a "leaguewide Arena investment," or direct ownership -- at their meeting on May 19 in Miami (N.Y. TIMES, 4/23).