Sunoco Debuts "Essence Of Racing" Campaign Executive Transactions Isiah Thomas Expected Backlash Over Hiring FanDuel Brings On Most Of Zynga Sports Team Georgia Approves Increased Athletic Budget Kentucky Adding Ribbon Boards At Rupp IndyCar Ponders How To Attract Fans Long Term Jeff Gordon Hired As Full-Time Analyst For Fox Danica's Sponsorship Status To Be Telling For NASCAR Classified Advertisements
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The purse for the National Finals Rodeo will increase almost 24% this year, as it rises to $4.2M (DALLAS MORNING NEWS, 4/23)....Actors Tim Allen, Matt LeBlanc, Craig T. Nelson and Martin Sheen are among celebrities who will join host Don Johnson and NASCAR at "NASCAR's Night In Hollywood -- A Golden Celebration," on May 1 at L.A.'s Wiltern Theatre. ESPN will air the event, which celebrates NASCAR's 50th anniversary, as a two-hour, prime-time special on May 2 (ESPN)....The NCAA will hold its fourth annual Title IX seminar May 12 & 13 at the Westin Hotel in Chicago (NCAA).
Ticketing arrangements for the World Cup "descended into chaos" yesterday as a French hotline set up to sell 110,000 tickets was "swamped by tens of millions of phone calls," according to Harverson & Iskander of the FINANCIAL TIMES. An estimated 15 million calls came from the UK alone, the "vast majority" of which got a busy signal or a message to try later. Fans from other countries "faced similar problems," as in the first hour there were two million call attempts from the Netherlands and 1.7 million from Belgium. Although the Comite Francais d'Organization (CFO), which had arranged for 90 operators to handle the calls, "stood by its system," telecom experts said the number of operators "was far too small" (FINANCIAL TIMES, 4/23). The flood of calls caused "the continent's worst phone congestion in history," writes Fred Coleman of USA TODAY, who adds that one of the problems was that the CFO "made only one number available" instead of a special number for each country. In all, the hotline yesterday received 20 million calls, and sold 15,000 tickets (USA TODAY, 4/23).