NFL Draft Overnight Best Since '14 Did Political Leanings Affect ESPN's Bottom Line? PGA Tour China Appears Grounded For '17 Manfred Still Confident In ESPN's MLB Coverage Final Round Golf Struggling On Broadcast TV Cord-Cutting, Rights Fees Put ESPN In Bind SI Films Creates Doc On Mets' Fan Group PGA Tour Spices Up Schedule With Team Event ESPN Personalities Address Company's Layoffs ESPNU Studio Ops Moving From Charlotte To Bristol
Upcoming Conferences and Events
May 31 - Jun 1
SPECIAL ON THE MASTERS STARTS USA'S EVENT COVERAGE
Published April 2, 1998
USA Network will premiere "The 1998 Masters Tournament Special: The Course Of History," April 8 at 8:00pm ET. The special, hosted by Bill Macatee and Peter Kostis will kickoff the net's coverage of The Masters, which will run early round coverage April 9 & 10 from 4:00-6:30pm ET. Each day's broadcast will be replayed from 9:00-11:00pm ET (USA). USA's ad time for its golf telecasts is "completely sold out," and USA VP/Eastern Sales Bob Riordan listed Microsoft, the U.S. Postal Service, Invesco and Delta Airlines as "new golf clients" for the net(Mike Reynolds, CABLE WORLD, 3/30). DIVOTS & DISH: The PGA Tour will produce, "PGA Tour Presents: Signature Golf," a weekly half-hour syndicated program that will feature a Tour player and a celebrity discussing and playing the game of golf, will debut during The Masters weekend. Bill Macatee will host, and an episode featuring Brad Faxon and Glenn Frey has already been taped. Among those committing to future episodes are players Fuzzy Zoeller, Nick Faldo and David Duval and celebrities Chris O'Donnell and Alice Cooper (GOLFWEEK, 3/28 issue).