SBD/15/Olympics

Print All
  • SLOC SAYS IT IS ON SCHEDULE WITH SPONSORSHIP MONEY

              SLOC has secured 60% of the money projected to come
         from corporate sponsors for the 2002 Winter Olympics,
         according to Mike Gorrell of the SALT LAKE TRIBUNE.  SLOC
         Senior VP/Law & Marketing Kelly Flint: "We shouldn't come
         out over (expectations), but we are on schedule."  A 60%
         share would be close to $150M of the $250M anticipated from
         national-level sponsorships.  SLOC "is also counting on"
         $45M from worldwide sponsorships arranged by the IOC.  USOC
         Deputy Secretary General John Krimsky said that OPUS has
         secured commitments for $548M worth of cash and value-in-
         kind donations of equipment and supplies -- two-thirds of
         the $806M expected from national sponsors and suppliers. 
         Krimsky also said that six companies have signed on as
         "benchmark" sponsors, at an average of $58M each, and seven
         basic sponsorships have been sold, at $27M on average.  The
         goal is 12 basic sponsors (SALT LAKE TRIBUNE, 4/11).
    
    

    Print | Tags: IOC, Olympics, OPUS, SLOC, USOC
Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug