Buffalo Praised For NHL Draft Vegas NHL Team Sets Sights On Practice Facility NHL Prospects Coming From Warm-Weather Cities Predators' Freeman Sues Team, Fellow Owner Foley Shifts Focus To Hockey Operations NHL Announces Las Vegas As Expansion Team Can Las Vegas Sustain Long-Term Success? Four-Part Series Looks At NHL Concussions Foley Becomes Public Figure After Vegas Approval NHL Keeping Quebec City On Radar
SBD/9/Sponsorships Advertising Marketing
Published March 9, 1998
Flip Wilson's "Reverend LeRoy" character is being "reincarnated" for a Fox Sports Stanley Cup spot directed by Spike Lee (N.Y. DAILY NEWS, 3/8). An trailer for Lee's "He Got Game" aired during the Bulls-Knicks game on NBC Sunday. The film opens May 1 (THE DAILY)....MLBers John Smoltz, John Olerud and Alex Fernandez are part of a commercial campaign for the Boys and Girls Clubs of America, MLB's national charity (MLB)....The NHL Wild, in conjunction with First USA bank, are offering a Minnesota Wild MasterCard affinity card. The partnership with First USA is the first for the franchise (Wild). Also in St. Paul, Charley Walters wrote that General Mills "is considering putting" the Wild's uniform unveiling on a Wheaties box (PIONEER PRESS, 3/8).