ESPN Has First Mass Layoffs In Years "30 For 30" To Feature Pistons' Bad Boys Spurs-Grizzlies Game 1 Draws 3.9 Overnight ESPN Hosted Brainstorming Event ESPN, USTA Finalize 11-Year Deal For U.S. Open Pepper Returns To TV With ESPN ESPN's Skipper Welcomes Competition ESPN, Twitter Expand Partnership ESPN, USTA Close To Deal For U.S. Open Exclusivity ESPN Eyes Subsidizing Wireless-Data Plans
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MARKETPLACE ROUND-UP
Published March 5, 1998
Fanzz, the licensed product chain owned by the Jazz,
added four stores in NM to bring its store count to 26 (SGB,
2/25 issue)....A second Brett Favre Steakhouse is being
proposed for Green Bay (MILWAUKEE JOURNAL SENTINEL, 3/5).
...In L.A., Denise Gellene reviews ESPNews promo spots
around "The Rick," the "grubby sports fan" who talks about
his sports memorabilia collection: "The Rick comes off as a
genuine sportsaholic. But his obsession lacks the zany
quality of sports fanatics depicted in ads for other ESPN
services. It seems The Rick needs to get a life -- or at
least a shower" (L.A. TIMES, 3/5)....Callaway Golf
President & CEO Donald Dye said that despite the preliminary
ruling allowing Spalding to ship its new golf balls marketed
around Callaway's Big Bertha, "we are confident that we will
prevail once we have the opportunity to present our evidence
to the court at the appropriate time" (Callaway).




