The Giving Back Fund, a MA-based charity dedicated to
     helping athletes and entertainers create and manage
     charitable foundations, hired HADLEY MORASH as Dir of Client
     Relations, and EDWARD PESELMAN as Dir of Communications (THE
     DAILY)....DONNA SABINO was promoted to Dir of Strategic
     Planning & Research for SI For Kids.  She was Research
     Director (SI)....Ogden Entertainment, which manages the
     Providence, RI, Civic Center, hired SEAN MCHUGH as Marketing
     Dir (Providence JOURNAL-BULLETIN, 3/1).

          CBS's ANDY ROONEY: "My major complaint about television
     coverage of all sports events, not just the Olympics, is
     that producers don't understand how important pauses are for
     viewers. ... Television ruins it by filling in all the
     pauses with commercials or chatter from the announcers. ...
     Shut up, for gosh sakes, and let us enjoy the game!" ("60
     Minutes," 3/1)....PHILIP GUARASCIO, General Motors VP &
     GM/Marketing & Advertising for the company's North American
     operations, is profiled by Robin Pogrebin in the N.Y. TIMES. 
     Guarascio "has moved away from nitty-gritty negotiating to
     making big deals," like GM's deal with NBC Sports and the
     USOC making GM the official car & truck of the U.S. Olympic
     team through the 208 Games (N.Y. TIMES, 3/2)....WFAN ended
     its 9th annual TOMORROWS CHILDREN FUND/C.J. FOUNDATION FOR
     SIDS radiothon with a record $2.3M, including a $500,000
     contribution from AT&T (N.Y. DAILY NEWS, 3/2)....ESPN and
     MLB Giants play-by-play announcer JON MILLER has written
     "Confessions of a Purist," scheduled to be released later
     this month.  The book is co-written by MARK HYMAN and
     published by Simon & Schuster (S.F. EXAMINER, 2/28)....BRETT
     FAVRE makes his movie debut in, "There's Something About
     Mary," playing a pro quarterback who tries to win back his
     old girlfriend, played by CAMERON DIAZ.  MATT DILLON and BEN
     STILLER also star in the film (K.C. STAR, 3/1).

          PICABO STREET appeared on the "Tonight Show" with Jay
     Leno on Friday.  Street, on her family: "It's not like we're
     grungy hippies that don't shower and things like that. 
     There's a lot of fallacies that can come along with that"
     (NBC, 2/27)....TNT's JIM LAMPLEY also appeared on the
     "Tonight Show."  Lampley wore his CBS Olympic credentials,
     which CBS threatened to take away if he continued doing
     Olympic reports for the "Tonight Show."  Lampley: "This is
     the credential that was threatened by a competing network. 
     It may surprise you to know that a competing network has
     such enormous interest in you, Jay" (NBC, 2/27)....TARA
     LIPINSKI was on the "Late Show" Friday.  DAVID LETTERMAN, on
     Lipinski's age, 15: "You can't even drive. ... Let me tell
     you something, you take your gold medal down to the DMV and
     see what happens.  Nothing" ("Late Show," CBS, 2/27).      

          JEFFREY POLLACK, President & Publisher of THE SPORTS
     BUSINESS DAILY, has resigned from his position.  Pollack:
     "As reported this weekend, Times Mirror has purchased
     InterZine Productions, owner of THE SPORTS BUSINESS DAILY. 
     While I wish Times Mirror the best of luck and success in
     determining the future direction of THE DAILY, I have
     decided that personally it is time for me to move on to new
     challenges.  Accordingly, I am resigning as President and
     Publisher, effective immediately." 
          LOOKING BACK: Pollack created and founded THE DAILY in
     February 1994, and sold the publication to InterZine in
     September 1996.  Pollack: "When I started THE DAILY in 1994
     our goal was to create the sports industry's first daily
     trade publication and provide sports executives with a news
     service that is preeminent in its scope and perspective.  I
     believe that goal has been accomplished and I hope that, in
     the process, we have made a positive contribution to the
     sports industry.  Most importantly, over the last four
     years, I have had an opportunity to work with some wonderful
     people at THE SPORTS BUSINESS DAILY.  For that, I will
     always be grateful" (THE DAILY).