Poll Shows Generational Divide Over Boston Bid Red Sox' Lucchino Could Join Boston '24 Boston 2024 Forms Star-Studded BOD BofA Still Spending Big On Sports Boston '24 Hires Financial Fact-Checker Boston Olympics Support Sees Slight Upturn A-B Extends Deals With U.S. Soccer, El Tri USA Basketball Unlikely To Move HQ To ASU Boston '24 Chair To Make Fewer Appearances Blackmun Confident Boston Bid Can Succeed
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PROUD TO BE YOUR BUD: A-B RENEWS OPUS PACT THROUGH 2004
Published March 11, 1998
Anheuser-Busch has renewed its Olympic sponsorship through the 2004 Games and Budweiser has been named the "official beer sponsor of the U.S. Olympic team" (OPUS). In Utah, Spangler & Riley Roche put the deal at "more than" $50M. A-B joins a list of sponsors that includes Blue Cross/Blue Shield, Delta, GM, Home Depot, NationsBank, Texaco, US WEST and York International (DESERET NEWS, 3/10).