Finish Line's Earnings Drop In Q4 Wheaties Ads Spotlight Legendary Bowler Airbnb Signs On For '16 Games MLS Reaches TV Deal With Brazil's Globosat NCAA Tourney Continues Record Ratings National Women's Hockey League Created TaylorMade-Adidas Golf CEO Steps Down Unions, Inglewood NFL Developers Reach Deal Classified Advertisements Grassroots Approach Spurred United's MLS Expansion
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Veteran SI writer Rick Telander has accepted a position at ESPN Magazine (N.Y. POST, 2/6)....In DC, Leonard Shapiro noted that the Duke-UNC basketball game last night could not be seen because local provider District Cablevision does not carry ESPN2. Raycom, which owns the rights to ACC basketball, tried to get the game on a local DC station, WUSA-CBS, but the CBS affil would not preempt its prime-time schedule (WASHINGTON POST, 2/6). In N.Y., Steve Zipay, on ESPN putting Duke-UNC on ESPN2: "[D]on't tell me the game isn't a carrot to lure more cable subscribers into asking for the Deuce" (NEWSDAY, 2/6)....In Toronto, City-TV Chair Moses Znaimer said his broadcast group "has no plans of ditching" the Raptors and has begun negotiations to renew its four-year deal with the team (TORONTO SUN, 2/6).
Web users can follow All-Star Weekend via remote cameras that will debut on nba.com, according to Bedel Saget of the N.Y. TIMES. Fans can view all the game action, as well as behind the scenes preparations. Users are able to help remotely aim and direct robotic video cameras, zooming in on whatever they are interested in (N.Y. TIMES, 2/5). CLICK AND SCORE: GrantHill.com launches a nine-week Internet sweepstakes today, with site sponsor Fila, McDonald's and Northwest Airlines participating in the promo. Included in the grand prize is a $1,000 Fila shopping spree. GrantHill.com was created by Total Sports and Hill Ventures, Inc. (Total Sports). NOTES: NBC estimates that more than 35 million people will watch all or part of Sunday's All-Star Game broadcast (NBC Sports)....Among the 1,817 credentials being issued for All-Star Weekend, 408 will be used by int'l media members from 46 countries. The All-Star Game will be seen in 190 countries and reach 600 million households worldwide (NBA).
The following lists ratings from last weekend's network events. All times are EST. Numbers are from the networks:
EVENT DATE NET TIME RAT/SHR NCAA Basketball: Regional1/31ABC1:00-3:00pm2.2/7 NCAA Basketball: Regional1/31CBS1:00-3:00pm1.4/5 PGA Tour: Pebble Beach Pro-Am1/31CBS3:00-6:00pm2.6/7 NCAA Basketball: ND-St. John's1/31NBC2:30-4:30pm1.3/4 "NHL on Fox": Regional1/31FOX3:00-6:00pm1.7/5 NCAA Basketball: Regional2/1ABC3:30-6:00pm2.3/5 AFC-NFC Pro Bowl2/1ABC6:00-9:00pm7.9/14 NCAA Basketball: Regional2/1CBSnoon-3:00pm1.6/5 PGA Tour: Pebble Beach Pro-Am2/1CBS3:00-6:00pm2.1/5 "NBA on NBC": Heat-Knicks2/1NBC1:00-3:30pm4.5/13 "NBA on NBC": Bulls-Lakers2/1NBC3:30-6:00pm8.2/19