In L.A., Greg Johnson wrote the "stars are aligned for
     the ice-skating industry to score a perfect 10 in the sports
     marketing game" (L.A. TIMES, 2/5)....Snowboarding continues
     to generate a buzz: In Philadelphia, Diane Pucin writes it
     is "going to be big" in Nagano (PHILADELPHIA INQUIRER, 2/6). 
     USA TODAY's sports cover story profiles Burton Snowboards
     Founder Jake Burton under the header, "Snowboard King Is
     Gliding Right" (USA TODAY, 2/6)....In Baltimore, Christian
     Ewell reviews Web sites for the Games, calling the official
     site of nagano. the "wild card. ... If it's
     working, the IBM site is the Joe Montana of Web sites." 
     Ewell calls CBS SportsLine "probably the best of the ones
     that are guaranteed to work" (Baltimore SUN, 2/6)....VANITY
     FAIR's March issue, on newsstands now, features NHL players
     representing their countries in Nagano (THE DAILY).
     ...Speedskater Eric Flaim, in his fourth Winter Games, will
     carry the U.S. flag in the Opening Ceremonies (Mult., 2/6). 
Return to top

Related Topics:

IBM, NHL, Olympics

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug