SBD/27/Events Attractions

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  • GREAT NUMBERS FOR LAST YEAR'S GREATER HARTFORD OPEN

              Despite "several adverse factors," last year's Canon
         Greater Hartford Open (GHO) "netted" $1.59M, the second
         largest profit for the Greater Hartford Jaycees in the
         tournament's 46-year history, according to Bruce Berlet of
         the HARTFORD COURANT.  Bad weather curtailed attendance and
         "several significant investments" were made in the
         tournament, including a new manual leaderboard, along with
         new bleachers, landscaping and electrical work.  The event's
         four-day attendance "matched" the second-highest ever,
         behind 310,000 in '94 (HARTFORD COURANT, 2/26).
              
    

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  • USATF'S MASBACK EXPECTS TRACK TO BE A TV FORCE BY '99

              Saturday's USA Indoor Track & Field Championships will
         air live on NBC from the Georgia Dome, and in Atlanta,
         Prentis Rogers writes that USA Track & Field Exec Dir Craig
         Masback "is close to completing a cable deal that will
         televise a series of collegiate meets from mid-March to mid-
         May, a series he predicts will be shown every year."  Rogers
         writes that '99 "is the year Masback expects track to make
         its presence felt" on TV.  Masback: "The goal is to put our
         athletes on television week in and week out.  We've got to
         be around on a regular basis" (ATLANTA CONSTITUTION, 2/27). 
         
    

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