SBD/2/Sponsorships Advertising Marketing

SLING BLADE: AMERITECH TO BACK U.S. SPEEDSKATING TEAM

          U.S. Speedskating "finally has found a heavyweight,
     cash-paying sponsor," after agreeing to a five-year, $1.2M
     sponsorship deal with IL-based Ameritech, according to
     Charles Gardner of the MILWAUKEE JOURNAL SENTINEL.  Gardner
     reported that "it is the first major sponsorship landed" for
     the WI-based U.S. longtrack speedskating team.  The deal is
     with Ameritech and Security Link, a division of Ameritech 
     (Charles Gardner, MILWAUKEE JOURNAL SENTINEL, 1/30).  

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