Baylor Will Not Wear "Sic 'Em Bears" Uniform MLS, Referees Resume CBA Talks Rick Reilly Giving Up ESPN.com Column Warren Buffett On Keeping CWS In Omaha NRG Looks To Rebrand Reliant Stadium Bose To Sponsor NFL Coaches' Headsets Under Armour Launches In Brazil Classified Advertisements Minding My Business With Amen Teter NFL Free Agency Active Early On
Upcoming Conferences and Events
SBD/2/Sponsorships Advertising Marketing
SLING BLADE: AMERITECH TO BACK U.S. SPEEDSKATING TEAM
Published February 2, 1998
U.S. Speedskating "finally has found a heavyweight, cash-paying sponsor," after agreeing to a five-year, $1.2M sponsorship deal with IL-based Ameritech, according to Charles Gardner of the MILWAUKEE JOURNAL SENTINEL. Gardner reported that "it is the first major sponsorship landed" for the WI-based U.S. longtrack speedskating team. The deal is with Ameritech and Security Link, a division of Ameritech (Charles Gardner, MILWAUKEE JOURNAL SENTINEL, 1/30).