Universal Sports Signs Deal With NCTC France Reaquires Five Star Athlete Management NBC Has Sold 70-80% Of Super Bowl Ads Verizon CEO On Domestic Violence In NFL El Al To Sponsor Maccabi-Nets Game NCAA Launches Exec VP Search Classified Advertisements Executive Transactions Vegas PGA Tour Event Adding "Dayclub" Arizona State To Build Student-Athlete Center
Upcoming Conferences and Events
SBD/2/Sponsorships Advertising Marketing
SLING BLADE: AMERITECH TO BACK U.S. SPEEDSKATING TEAM
Published February 2, 1998
U.S. Speedskating "finally has found a heavyweight, cash-paying sponsor," after agreeing to a five-year, $1.2M sponsorship deal with IL-based Ameritech, according to Charles Gardner of the MILWAUKEE JOURNAL SENTINEL. Gardner reported that "it is the first major sponsorship landed" for the WI-based U.S. longtrack speedskating team. The deal is with Ameritech and Security Link, a division of Ameritech (Charles Gardner, MILWAUKEE JOURNAL SENTINEL, 1/30).