SBD/9/Sponsorships Advertising Marketing

TWA LINKS WITH WTA: WITH DEALS LIKE THIS, WHO NEEDS A CEO?

          Trans World Airlines (TWA) will become a Corel WTA Tour
     corporate partner in '98.  TWA will become the official
     airline of the WTA Tour and, in exchange for barter airline
     miles on TWA, will receive exclusivity in the airline
     category and advertising and/or logo exposure in various
     Tour vehicles, including the Tour's website, annual Player
     Guide, its weekly Notes & Netcords as well as a portion of
     the Tour's commercial time on MSG Network.  TWA will also
     have the opportunity to sponsor a monthly/annual player
     award.  TWA will also develop a travel program designed to
     take advantage of the travel of Tour personnel (WTA).

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