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SBD/9/Sponsorships Advertising Marketing
PENS INK EXTENSIVE DEAL WITH XEROX AS OFFICIAL SPONSOR
Published January 9, 1998
The Penguins and Xerox of Pittsburgh have inked a five- and-a-half year deal making Xerox the official document solutions company of the team. The deal begins immediately. As partners, Xerox and the Penguins have created two Business Centers, located in the luxury lounges at the Civic Arena, that will allow business execs attending games to utilize on-site computers to fax, copy, print and finish documents, send e-mail and gain Internet access (Penguins).