SBD/8/The Back Of The Book

THE SPORTS BUSINESS DAILY TURNSTILE TRACKER

     TODAY:  Final 1997 NFC Home Attendance 

      HOME        '97 YEAR-TO-DATE            '96     TIX REVENUE
TEAM  DATES  AVG.   %CAP  TIX    REVENUE      AVG.   +/- FROM '96
WAS^    8   75,699   96%  $53  $32,047,929   56,454  +$13,680,055
TAM^    8   68,376   92%  $35  $19,396,939   44,364  + $8,217,274
MIN^    8   60,865   95%  $40  $19,369,717   60,806  + $5,019,590
NYG^    8   78,148  100%  $41  $25,538,766   78,042  + $3,062,742
GRB^    8   60,790  100%  $35  $17,165,495   60,790  + $2,021,490
ARZ^    8   47,443   65%  $35  $13,451,146   44,606  + $1,575,377
DET^    8   69,711   87%  $36  $20,004,233   66,558  + $1,367,923
NOR<    8   55,452   80%  $31  $13,587,897   49,384  +   $945,497
DAL     8   63,971   97%  $40  $20,445,092   64,224  +   $206,746
STL     8   66,000  100%  $34  $18,089,280   65,514  +   $127,859
PHI^    8   66,973  102%  $38  $20,370,470   66,757  +    $76,304
SFO^    8   69,281   99%  $45  $24,941,025   69,617  -   $121,140
CHI<    8   66,944  100%  $38  $20,447,375   66,944  -   $203,510
CAR^    8   65,461   89%  $40  $21,130,932   69,492  -   $695,155
ATL<    8   47,550   67%  $30  $11,533,789   50,974  - $1,107,732

          NOTES:  (^) indicates teams with a higher average
     ticket price than last year. (<) indicates teams with a
     lower average ticket price than last year. "'96 AVG." is the
     average attendance through the same number of games played
     last year. "TIX" is the average ticket price. "TIX REVENUE
     +/-" is an approximate figure based on the increase/decrease
     in revenue from ticket sales, compared to the same number of
     home dates in '96.  The Redskins are playing their first
     season in Jack Kent Cooke Stadium, which has a capacity of
     78,600, up from RFK Stadium's capacity of 56,454.  The
     Panthers increased capacity at Ericsson Stadium to 73,248,
     up from 72,685 last year. 


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