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SBD/8/Olympics
OLYMPIC NOTES
Published January 8, 1998
In Toronto, William Houston reports that CBC has
"reached its sales target" for the Nagano Games, having
"sold in the range" of C$40M in ads. A 30-second prime-time
spot sells for "between" C$45,000-50,000 (Toronto GLOBE &
MAIL, 1/8)....Nagano organizers say that the snow that fell
in Nagano the past couple of days "was far from being
enough" with the Games a month away (KYODO NEWS, 1/8).
