2014 Reader Survey: College Sports Sherman Critical Of Several NFL Policies MASN Taking Aim At MLB Advance To Nats NHL, NHLPA Aim For Big Money World Cup Red Sox Willing To Go Over Luxury Tax Threshold Silver Optimistic About New Bucks' Arena Bahamas Hosting CBB Despite Gambling Executive Transactions 2014 Reader Survey: Motorsports Jeter Played No Role In Woods' Tribune Piece
SBD/7/Sponsorships Advertising Marketing
SRI SPORTS CONSULTING FIRM OPENS NEW OFFICE IN CONNECTICUT
Published January 7, 1998
SRi Prime Consulting, a part of Sponsorship Research Int'l (SRi) and an independent division of ISL Worldwide, has opened an office in Norwalk, CT, to focus solely on consultancy. The agency will provide advice in all aspects of sports sponsorship including planning, recommendation, implementation, marketing and evaluation. The CT office will focus on developing U.S. business as well as offering international clients U.S. market expertise. Tom Lindon has been appointed SRi Consulting VP. Lindon worked for 11 years at Millsport, where he was responsible for corporate consulting on sports/special event sponsorships (SRi).