Filming Underway For HBO's "24/7" Critics Assail Markham Arena Plan Concussion Lawsuit Could Be Uphill Battle NHL Cap Likely To See Big Jump After Rogers Deal L'Oreal Men's Brand Inks Three-Year Deal With NHL Devils Make Corporate Appeal To Sell Tickets How The Rogers-NHL Deal Affects "HNIC" Rogers' NHL Deal Alters Canada's TV Landscape CBC Takes Big Hit With New NHL TV Deal Blue Jackets Struggling At Gate
SBD/7/Sponsorships Advertising Marketing
NO STAHLING TO GET YOUR FAVORITE NHL REPLICA JERSEY
Published January 7, 1998
MI-based graphics firm Stahls', which recently became the exclusive supplier of NHL player name and number kits for replica player jerseys, was profiled by Edward Cardenas of the DETROIT NEWS. Stahls' will now provide names and numbers of all the players in the NHL, in addition to selling the kits to sporting goods stores and other hockey item outlets. Last season, 1.3 million replica jerseys were sold in the U.S. and Canada, with sales of $55M. Stahls' top 10 requested NHL player jerseys: 1) Steve Yzerman; 2) Brendan Shanahan; 3) Pavel Bure; 4) Mark Messier; 5) Joe Sakic; 6) Patrick Roy; 7) Eric Lindros; 8) John LeClair; 9) Martin Brodeur and 10) Jaromir Jagr (DETROIT NEWS, 1/3).