USOC Praises Boston 2024's Progress New Boston Bid Sources: USOC Encouraged By Boston '24 Tweaks USOC Tries To Woo Potential Rio Games Sponsors USOC Joins Coalition Of College Conferences USOC Relaxing Athlete Endorsement Rules For Rio Probst To Lead IOC's Efforts For Olympic Channel Boston '24 Faces Questions After Tax-Money Revelation USOC Revenue Up For '14 Compared To '10 USOC Denies Asking L.A. To Be Boston Bid Backup
SBD/5/Sponsorships Advertising Marketing
OLYMPIC SPEEDSKATERS SLOWED IN THEIR SEARCH FOR COLD CASH
Published January 5, 1998
U.S. Olympic speedskating coach Gerard Kemkers said his team "doesn't have any cash-paying sponsors," according to USA TODAY's Tom Weir. Kemkers: "We would be happy with $100,000." Weir added the U.S. Speedskating Federation has "deals for apparel, equipment, engineering and health services, but none that gives hard cash directly to athletes." Some speedskaters get money from USOC "funding and connections to in-line skating" (USA TODAY, 1/2).