Five of Dallas' sports organizations have formed a
     coalition to offer "ticket packages and promote tourism" in
     the area, according to Mede Nix of the FT. WORTH STAR-
     TELEGRAM.  The program includes Lone Star Park, the Rangers,
     Mavs, Stars and the Texas Motor Speedway.  The group, Sports
     Entertainment Advisory Committee, will "kick off the effort"
     with a promotion called the "Ultimate Ticket," which offers
     four seats to a Mavs game, a Stars game, the Coca-Cola 300
     and the Texas Turf Challenge at Lone Star Park.  The
     "Ultimate Ticket" will cost $259, or $75 less than the cost
     to each event if purchased separately.  The Rangers are not
     participating in the first offer because it has its own
     spring promo (FT. WORTH STAR-TELEGRAM, 12/22).

          Don King denied that he did anything to "scuttle a
     possible heavyweight unification fight" between Evander
     Holyfield and Lennox Lewis, according to Timothy Smith of
     the N.Y. TIMES.  King said that he "did not ask for a
     guarantee" of between $5-8M to promote the bout, and that
     negotiations with Time Warner Sports (TWS) "fell apart"
     because TWS "would not budge" from its guarantee of 650,000
     PPV buys.  King, whose PPV figure was 1 million, said TWS
     would pay Holyfield "only" $16M for the fight, while he and
     Holyfield's lawyer, Jim Thomas, note that Holyfield made
     $20M for his last fight against Michael Moorer.   Time
     Warner Sports President Seth Abraham said the fight was
     "scuttled" because King "wanted a multimillion-dollar
     contract.  I stand by that" (N.Y. TIMES, 12/23).