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  • DALLAS AREA SPORTS ENTITIES TEAM UP ON SEAT PROMO

              Five of Dallas' sports organizations have formed a
         coalition to offer "ticket packages and promote tourism" in
         the area, according to Mede Nix of the FT. WORTH STAR-
         TELEGRAM.  The program includes Lone Star Park, the Rangers,
         Mavs, Stars and the Texas Motor Speedway.  The group, Sports
         Entertainment Advisory Committee, will "kick off the effort"
         with a promotion called the "Ultimate Ticket," which offers
         four seats to a Mavs game, a Stars game, the Coca-Cola 300
         and the Texas Turf Challenge at Lone Star Park.  The
         "Ultimate Ticket" will cost $259, or $75 less than the cost
         to each event if purchased separately.  The Rangers are not
         participating in the first offer because it has its own
         spring promo (FT. WORTH STAR-TELEGRAM, 12/22).
    
    

    Print | Tags: Coca-Cola, Dallas Stars, Events and Attractions, Southwest Sports Group, Speedway Motorsports Inc.
  • LATEST ATTEMPT FOR UNIFICATION BOUT KO'D, BUT BY WHOM?

              Don King denied that he did anything to "scuttle a
         possible heavyweight unification fight" between Evander
         Holyfield and Lennox Lewis, according to Timothy Smith of
         the N.Y. TIMES.  King said that he "did not ask for a
         guarantee" of between $5-8M to promote the bout, and that
         negotiations with Time Warner Sports (TWS) "fell apart"
         because TWS "would not budge" from its guarantee of 650,000
         PPV buys.  King, whose PPV figure was 1 million, said TWS
         would pay Holyfield "only" $16M for the fight, while he and
         Holyfield's lawyer, Jim Thomas, note that Holyfield made
         $20M for his last fight against Michael Moorer.   Time
         Warner Sports President Seth Abraham said the fight was
         "scuttled" because King "wanted a multimillion-dollar
         contract.  I stand by that" (N.Y. TIMES, 12/23).
    
    

    Print | Tags: Events and Attractions, Time Warner
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