A-B InBev Monitoring FIFA Case O'Conner Adds MiLB Enterprises Title Marketers Discuss "Mayhem" Campaign ESPN To Televise Streetball Tourney Braves Selling SunTrust Park Tickets Classified Advertisements Will FIFA Sponsors React To Arrests? Minding My Business With Donna Goldsmith Women's World Cup Tix Selling Fast Ole Miss Sets New Revenue Mark
SBD/5/Events AttractionsPrint All
Five of Dallas' sports organizations have formed a coalition to offer "ticket packages and promote tourism" in the area, according to Mede Nix of the FT. WORTH STAR- TELEGRAM. The program includes Lone Star Park, the Rangers, Mavs, Stars and the Texas Motor Speedway. The group, Sports Entertainment Advisory Committee, will "kick off the effort" with a promotion called the "Ultimate Ticket," which offers four seats to a Mavs game, a Stars game, the Coca-Cola 300 and the Texas Turf Challenge at Lone Star Park. The "Ultimate Ticket" will cost $259, or $75 less than the cost to each event if purchased separately. The Rangers are not participating in the first offer because it has its own spring promo (FT. WORTH STAR-TELEGRAM, 12/22).
Don King denied that he did anything to "scuttle a possible heavyweight unification fight" between Evander Holyfield and Lennox Lewis, according to Timothy Smith of the N.Y. TIMES. King said that he "did not ask for a guarantee" of between $5-8M to promote the bout, and that negotiations with Time Warner Sports (TWS) "fell apart" because TWS "would not budge" from its guarantee of 650,000 PPV buys. King, whose PPV figure was 1 million, said TWS would pay Holyfield "only" $16M for the fight, while he and Holyfield's lawyer, Jim Thomas, note that Holyfield made $20M for his last fight against Michael Moorer. Time Warner Sports President Seth Abraham said the fight was "scuttled" because King "wanted a multimillion-dollar contract. I stand by that" (N.Y. TIMES, 12/23).