Published January 23, 1998
ESPN's "Up Close" with O.J. Simpson on January 15 drew a 2.1 rating and was seen by 1.5 million households, a "record audience" for the program (HOUSTON CHRONICLE, 1/23). ...The '98 PBA Tour will debut on ESPN with the Brentwood Classic this Sunday from 1:30-3:00pm EST. Among the new additions on ESPN telecasts of the six-event Tour are a new broadcast team of Mike Bush and Marshall Holman; a "mini- arena" set up for telecasts; and microphones on the players and coaches. Bleachers will also be placed down-lane on both sides of the bowlers and closer to the bowlers (The Marquee Group)....The ATP Tour announced that Hamburg-based Kabel New Media will re-develop and market the Tour's Web site, www.atptour.com., set to relaunch on March 1 (ATP).