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SBD/23/Sponsorships Advertising Marketing
NHLPA GETS INTO THE RACING GAME BY SPONSORING IRL CAR
Published January 23, 1998
The NHLPA will be an associate sponsor for McCormack Motorsports during the IRL '98 season. The NHLPA's logo will be featured on McCormack's Oldsmobile Aurora at the Disney World Speedway for the Indy 200 this weekend. This is NHLPA's first foray into auto racing (NHLPA). DEAR MR. FANTASY: The NHL announced that more than 55,000 fans visited the NHL's Pinnacle/NHL FANtasy theme park in Vancouver, from January 14-18 (NHL).