SBD/12/The Back Of The Book

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  • PACKERS & BRONCOS FANS RATE STRONG IN NFL TEAM SUPPORT

              BUSINESS FIRST, a Buffalo-based business journal,
         released the results of a study that gauged NFL Fan Support
         from '88-97.  "Support Factors" (avg. attendance, percent
         capacity, low attendance fluctuation) accounted for 60% of a
         team's score; "Difficulty Factors" (low winning percentage,
         a large number of seats per 100,000 population, high ticket
         cost per $10,000, chilly December temperature) accounted for
         40%. Green Bay's score is the benchmark for other teams. 
         ATTEND FLUX = Difference between best/worst annual
         attendance totals.  WIN % = Winning pct. '88-97.  SEATS/100K
         = Seats per every 100,000 metro residents.  COST $10K =
         Ratio of '97 average ticket price to every $10K of local per
         capita income.  DEC. TEMP = Average high temperature for
         December; Domed-stadium teams are assigned a temperature of
         72 degrees.  '96 rank in parentheses (BUSINESS FIRST). 
    
                         
    
    RANK
    TEAM SCORE AVG.
    ATTEND
    %
    CAP
    ATTEND
    FLUX
    WIN
    %
    SEATS/
    100K
    COST
    $10K
    DEC.
    TEMP
    1
    (2)
    GB^
    100
    56,604
    96.7
    9.9%
    .550
    28,530
    $14.87
    29
    2
    (1)
    DEN
    98.5
    73,205
    96
    6.1%
    .581
    3,341
    $13.48
    46
    3
    (6)
    PHI
    94.4
    64,080
    98.6
    7.8%
    .584
    1,094
    $15.91
    43
    4
    (3)
    BUF
    94.3
    75,262
    93.8
    17.2%
    .644
    6,809
    $15.26
    35
    5
    (4)
    NYG
    92.1
    71,667
    92.9
    10.9%
    .566
    394
    $12.98
    42
    6
    (10)
    WAS
    89.3
    55,105
    94.7
    8.2%
    .503
    1,723
    $17.17
    47
    7
    (5)
    JAX^
    84.8
    68,579
    93.9
    4.1%
    .500
    7,238
    $16.18
    66
    8
    (8)
    STL^
    82.4
    62,494
    97.5
    11.3%
    .375
    2,590
    $13.34
    72
    9
    (7)
    CHI
    82.1
    59,038
    88.2
    13.5%
    .506
    778
    $13.89
    35
    10
    (12)
    DAL
    80.6
    60,818
    93.6
    22.7%
    .544
    1,436
    $17.11
    58
    11
    (9)
    KC
    79.5
    71,134
    90.8
    34.3%
    .619
    4,698
    $15.47
    40
    12
    (—)
    BAL
    78.4
    59,185
    91.4
    1.4%
    .328
    2,608
    $14.77
    45
    13
    (13)
    IND
    77.4
    54,225
    90
    16.2%
    .419
    4,061
    $13.85
    72
    14
    (11)
    CIN
    76
    52,132
    86.7
    25.9%
    .406
    3,144
    $14.35
    42
    15
    (15)
    MIA
    75.6
    65,057
    87.9
    20.4%
    .563
    2,140
    $17.84
    76
    16
    (14)
    PIT
    74.2
    54,206
    91.5
    16.7%
    .588
    2,505
    $14.86
    38
    17
    (16)
    NYJ
    72.2
    59,834
    77.6
    23.3%
    .359
    392
    $9.64
    42
    18
    (20)
    MIN
    70.6
    57,054
    90.2
    13.3%
    .569
    2,321
    $14.84
    72
    19
    (19)
    SD
    70.3
    52,872
    85.6
    27.1%
    .456
    2,674
    $18.36
    66
    20
    (17)
    SF
    68.8
    62,613
    93.1
    9.2%
    .756
    1,062
    $14.61
    57
    21
    (18)
    NO
    65.5
    60,309
    87.7
    41.2%
    .506
    5,288
    $16.29
    72
    22
    (23)
    NE
    63.6
    49,888
    82.3
    35.6%
    .406
    1.04
    $13.81
    41
    23
    (24)
    CAR^
    63.1
    63,696
    83.9
    26.3%
    .542
    5,696
    $16.29
    53
    24
    (22)
    OAK^
    62.9
    49,510
    79
    8.3%
    .396
    954
    $16.69
    57
    25
    (21)
    SEA
    62.8
    54,918
    83.6
    27.7%
    .431
    2,000
    $12.45
    72
    26
    (25)
    TB
    53.4
    51,720
    69.6
    33.7%
    .363
    3,378
    $15.66
    72
    27
    (26)
    DET
    51.8
    61,498
    76.5
    41.8%
    .481
    1,521
    $12.92
    72
    28
    (27)
    ATL
    50.5
    49,936
    74.8
    33.7%
    .381
    2,011
    $12.32
    72
    29
    (28)
    ARZ
    47.3
    47,022
    64.6
    34.2%
    .344
    2,668
    $16.25
    66
    30
    (NR)
    TN
    28,028
    44.9
    0.0%
    .500
    5,786
    $17.07
    52

     

    NOTES: ^ = Green Bay's figures adjusted to reflect the Packers' five home games in Green Bay and three in Milwaukee from '88 through '94. Carolina, Jacksonville, Oakland and St. Louis began play in '95. Their figures are for three seasons. Baltimore began play in '96. Its figures are for two seasons. Tennessee began play in '97. It is not included in the overall rankings (BUSINESS FIRST). -30-

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