SBD/9/The Back Of The Book

THE SPORTS BUSINESS DAILY TURNSTILE TRACKER

     TODAY: 1997 AFC Home Attendance Through Week 15
'97 YEAR-TO-DATE
TEAM
HOME DATES
AVG.
%CAP
TIX
REVENUE
'96 AVG.
TIX REVENUE
+/- FROM '96
NYJ^
7
77,803
100%
$31
$16,926,821
77,728
+ $3,324,396
KAC^
7
79,454
100%
$38
$21,134,840
79,596
+ $3,305,336
SAD^
7
58,759
83%
$43
$17,785,131
61,789
+ $2,638,105
NEW^
7
60,292
100%
$40
$16,691,840
60,292
+ $2,342,344
PIT^
8
59,600
100%
$36
$17,193,408
59,428
+ $867,313
CIN
6
54,812
91%
$35
$11,543,372
53,432
+ $290,558
SEA<
7
56,553
85%
$33
$12,925,188
52,698
+ $265,124
IND^
7
55,739
92%
$34
$13,429,755
59,106
+ $177,535
DEN
7
75,568
99%
$35
$18,514,265
75,145
+ $103,635
BUF^
7
68,933
86%
$36
$17,168,489
76,370
+ $61,705
JAX
8
73,000
100%
$37
$21,608,000
73,000
No Change
MIA^
7
71,455
95%
$34
$17,156,311
75,280
- $233,402
TEN^
7
24,792
40%
$40
$7,004,236
35,285
- $840,421
OAK
6
49,271
78%
$51
$15,109,445
52,601
- $1,021,075
BAL<
7
59,240
92%
$39
$16,284,405
63,803
- $2,277,081

NOTES: All attendance numbers, based on tickets sold, were acquired from the teams. (^) = higher average ticket price than '96; (<) = lower average ticket price than '96; "'96 AVG." = average attendance through the same number of games played in '96; "TIX" = average ticket price; "TIX REVENUE +/-" = approximate figure based on the increase/ decrease in revenue from ticket sales, compared to the same number of home dates in '96. TEAM NOTES: The Oilers are playing their first season in Tennessee in Memphis' Liberty Bowl, capacity 62,380. They played last season in the Astrodome, capacity 59,969. Capacity at the Chargers' Qualcomm Stadium was increased from 63,000 to 71,000. -30-
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