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AS NOVEMBER TURNS TO DECEMBER, LOCAL NFL NUMBERS INCREASE
Published December 9, 1997
This past weekend's NFL action saw Fox's doubleheader coverage earn an overall 14.5/30 overnight rating and NBC earn an overall 14.6/30 overnight (THE DAILY). LOCAL NUMBERS: In DC, coverage of the Redskins- Cardinals on WTTG-Fox averaged a 32.1/54 overnight (WASHINGTON POST, 12/9)....In Boston, the Patriots-Jaguars on WHDH-NBC earned a 31.2/62, bringing the season average to 29.3, which would beat a franchise ratings record of 24.4 set last year (Howard Manley, BOSTON GLOBE, 12/9). ON CAMPUS: ABC's championship tripleheader Saturday "got mixed numbers," according to USA TODAY's Rudy Martzke. Overnights ranged from a 10% increase for the SEC game to a 50% decline for the WAC matchup. The Big 12 matchup earned a 6.1 overnight, down from a 6.2 in '96 (USA TODAY, 12/9).