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MLS Senior Licensing Dir JEFFREY BERNSTEIN is leaving to run the licensing/marketing agency, J&B Enterprises (BRANDWEEK, 12/8 issue)...The MLS Wizards named DOUG NEWMAN as its GM. He most recently served as National Dir of Soccer Promotions for adidas. The team also promoted TONY ADAMS from VP/Sales & Marketing to VP/Administration (K.C. STAR, 12/9)....Texas Motor Speedway's Dir of Administration CHERIE SPEARS was promoted to VP/Events (TMS).
CIBC Oppenheimer and the Women's Sports Foundation have formed a three-year partnership to present a series of "Meet A Champion!" youth sports clinics. WSF President-Elect NANCY LIEBERMAN-CLINE will tip off the program today at a press conference at a Manhattan's school where the WNBA's TERESA WEATHERSPOON will conduct a co-ed basketball clinic afterwards (CIBC Oppenheimer)....Univ. of TN QB PEYTON MANNING was a guest on the "Late Show" with David Letterman. Manning, on staying in school for his senior year: "That's kind of the norm now, people take the money and go pro, but just growing up around college football, I always loved the game. My dad loved to play, and he just taught me to play the game for the love of the game, and that's really what I do" (CBS, 12/8)....ERIC LINDROS is scheduled to appear on the "Late Show" tomorrow (PHILADELPHIA INQUIRER, 12/9). ...TONY KORNHEISER's new book "Bald As I Want To Be," a collection of his columns published by Villard, received a B+ review in ENTERTAINMENT WEEKLY (EW, 12/12 issue)....Each fan attending JOE MONTANA's ceremony retiring his number next Monday will receive a copy of a book highlighting his 49ers career. Montana: "This is my way of saying thank you." Copies of the book may be purchased for $14.95 each by calling (888) 467-6263 (S.F. CHRONICLE, 12/8)....RUPERT MURDOCH, on TED TURNER: "I've never abused him, never attacked him. In fact, I've always rather admired him. I don't know what got into him" (REUTERS, 12/9)....JEREMY ROENICK and other NHL players competing in the Nagano Games attended a photo shoot for Vanity Fair (AZ REPUBLIC, 12/9).