SBD/9/Sponsorships Advertising Marketing

CITIZEN PITINO FINDS HOME FOR HIS CELTIC GREEN

          Celtics President/coach Rick Pitino has signed a five-
     year personal services contract with Citizens Bank,
     according to an AP report in the BOSTON GLOBE.  Financial
     terms were not disclosed.  Pitino will be featured in print
     and broadcast ads, participate in community service and
     customer events for Citizens, which is already the Celtics
     official bank sponsor (AP/BOSTON GLOBE, 12/9).

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