Warriors-Rockets Gets Big Viewership For ESPN Royals' TV Ratings Lead MLB This Season Senators' Murray Stepping Down After '15-16 NBC Sports Launches Documentary Film Unit CFL Extends Media Rights With Bell Lightning Take Social Media Taglines To Market Chase Seeing Big Return From NHL ECF At Bat App Available On Dashboards In Some Cars Coke 600 Down From Previous Years New "Hard Knocks" To Feature Texans
Upcoming Conferences and Events
Published December 4, 1997
ABL Reign rookie Kate Starbird is writing occasional diary entries for ESPN SportsZone. Her first piece is currently on the service (THE DAILY)....TWI's "College Football Preview Show" will air its 16th bowl edition in national syndication during the last two weeks of December. Over 170 stations have signed on to air the show, representing 90% of the country and all 40 top markets (TWI) ....Fox Sports is expected to name former Lightning coach Terry Crisp as an analyst for its NHL broadcast team. He "will likely be paired" with play-by-play man Kenny Albert (TAMPA TRIBUNE, 12/3)....CBC Sports head Alan Clark said he will suggest to the CFL during their renegotiations that "the league switch to Saturday afternoons for its post-Labor Day schedule." Clark cites dropping ratings and the "popularity" of the NFL (TORONTO SUN, 12/3)....NC-based Raycom Sports, with IVS Marketing, a subdivision of ISL Marketing, will debut IMadGINE, a virtual advertising marketing technology. It will debut during the '97 Harris Teeter Pepsi Challenge in Charlotte Friday and Saturday (Raycom)....Global TV producer/distributor Sport Int'l has acquired the Latin American rights to the '98 Goodwill Games from Warner Bros. Int'l TV Distribution (THE DAILY).