Expectations High For NASCAR On NBC Steelers Exploring '23 Super Bowl Bid Redskins DC Stadium Could Hinge On Name Change NHL Rangers' Sather Passes GM Torch To Gorton Female Audience Strong For World Cup What I Like With ESPN's Michelle Beadle ESPN Denies Wanting To Dial Down Olbermann IndyCar Gets Best Cable Audience In Years Chargers, Raiders Meet With L.A. Officials Xfinity Series Audience Lower On Fox Sports
Published December 4, 1997
ABL Reign rookie Kate Starbird is writing occasional diary entries for ESPN SportsZone. Her first piece is currently on the service (THE DAILY)....TWI's "College Football Preview Show" will air its 16th bowl edition in national syndication during the last two weeks of December. Over 170 stations have signed on to air the show, representing 90% of the country and all 40 top markets (TWI) ....Fox Sports is expected to name former Lightning coach Terry Crisp as an analyst for its NHL broadcast team. He "will likely be paired" with play-by-play man Kenny Albert (TAMPA TRIBUNE, 12/3)....CBC Sports head Alan Clark said he will suggest to the CFL during their renegotiations that "the league switch to Saturday afternoons for its post-Labor Day schedule." Clark cites dropping ratings and the "popularity" of the NFL (TORONTO SUN, 12/3)....NC-based Raycom Sports, with IVS Marketing, a subdivision of ISL Marketing, will debut IMadGINE, a virtual advertising marketing technology. It will debut during the '97 Harris Teeter Pepsi Challenge in Charlotte Friday and Saturday (Raycom)....Global TV producer/distributor Sport Int'l has acquired the Latin American rights to the '98 Goodwill Games from Warner Bros. Int'l TV Distribution (THE DAILY).