SBD/4/Sponsorships Advertising Marketing

NO MEMPHIS BLUES AGAIN: NIKE ADDS JOBS THROUGH EXPANSION

          Nike officially opened a new apparel distribution
     center in Memphis, TN.  The upgraded facility includes
     expanded warehouse and office space, an employee
     communications center, store and gym.  Nike now employs
     1,700 people in TN (Nike).  In Memphis, Dewanna Lofton
     reported that the $21.5M expansion added "about" 400 new
     jobs during the past two years.  A soccer and softball
     field, along with a jogging track are planned.  By the time
     Nike completes its next distribution warehouse in September
     '98, it will have "more than doubled the size of its apparel
     distribution operations in Memphis," growing from 627,600
     sq-feet to 1,285,600 sq-feet (COMMERCIAL APPEAL, 12/3).

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