Bright Nike Apparel Turns Heads At Aussie Open Nike Breaks Out Bright Colors At Aussie Open Univ. Of Florida Extends Nike Deal Through '24 Nike's Coin Toss Ad Goes Viral On Twitter Nike Unveils Uniforms For CFP Championship Knight Exerts Influence On Oregon Athletics Nike Reports Relatively Strong Q2 MJ Leads eBay Athlete Merch Sales Univ. Of Miami Could End Nike Deal New Nike Campaign Features LeBron's "Heroes"
Upcoming Conferences and Events
SBD/4/Sponsorships Advertising Marketing
NO MEMPHIS BLUES AGAIN: NIKE ADDS JOBS THROUGH EXPANSION
Published December 4, 1997
Nike officially opened a new apparel distribution center in Memphis, TN. The upgraded facility includes expanded warehouse and office space, an employee communications center, store and gym. Nike now employs 1,700 people in TN (Nike). In Memphis, Dewanna Lofton reported that the $21.5M expansion added "about" 400 new jobs during the past two years. A soccer and softball field, along with a jogging track are planned. By the time Nike completes its next distribution warehouse in September '98, it will have "more than doubled the size of its apparel distribution operations in Memphis," growing from 627,600 sq-feet to 1,285,600 sq-feet (COMMERCIAL APPEAL, 12/3).