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REEBOK SEARCHES FOR THE ANSWER AS STOCK PRICE TUMBLES

          Reebok stock dropped for the second day in a row on
     Wednesday, as analysts cited "disappointing sales figures"
     for the company's new basketball sneaker, Allen Iverson's
     The Answer, according to DOW JONES NEWS SERVICE.  Reebok
     shares fell $1.93 3/4, or 5%, to close at $35.68 3/4, adding
     to a 6% drop on Tuesday.  Reebok Dir of Investor Relations
     Joanne Parker acknowledged that sales of the Iverson sneaker
     "were disappointing."  Goldman Sachs & Co. analyst Margaret
     Mager, on Iverson's The Answer: "The product's sales simply
     haven't met expectations" (DOW JONES NEWS SERVICE, 12/4).

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