SBD/2/Sports Media


          MSG Network's week-long coverage of the WTA Chase
     Championships averaged a 0.74 in the New York area, the
     highest average for the event.  The previous high was a 0.50
     in '96.  The final, on November 23, drew a 1.16, making it
     the highest-rated tennis match ever on MSG (THE DAILY).
          SWEEPS: For the 28-day period of November sweeps, CBS
     scored a 10.3/17, "edging out" NBC's 10.2/17.  ABC received
     a 9.3/15, while Fox got a 8.0/13, according to Nielsen Media
     Research.  NBC "dominated among adults 18-49," with a
     6.9/18, but Fox "bagged an important second-place finish"
     with a 6.1/15 (Lisa de Moraes, HOLLYWOOD REPORTER, 12/2).
          MORE RATINGS NOTES: The NFL Oilers' Thanksgiving Day
     win over the Cowboys drew a 19.5/47 in Houston, "one of the
     highest ratings for any NFL game on Houston television this
     season" (HOUSTON CHRONICLE, 12/2)....The Skins Game on ABC
     fell 32% last weekend from '96.  The two-day event averaged
     a 4.9, "off from" last year's 7.1 for Tiger Woods' debut in
     the event (USA TODAY, 12/2)....The latest CBC ratings show
     that Maple Leafs games on "Hockey Night in Canada," which
     averaged 1.1 million viewers last year, are drawing "about
     800,000" this year (TORONTO SUN, 12/2).

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