NFL Working To Reduce Number Of TV Breaks NASL S.F. Deltas To Live Stream Games On Twitter Soccer Pub Copa90 Getting Assist From Turner Media Notes Bell, Rogers Remove Sports Channels From Bars FS1 To Carry BIG3 Hoops Games On Tape Delay YouTube Emerges As Competition To Twitch In E-Sports Media Notes Cowherd Talks ESPN, Fox Sports Differences NCAA Tourney Viewership Hits 24-Year High
FOX'S BRAND EXTENSION SEES THEM INK SANTA ANITA DERBY DEAL
Published December 1, 1997
Fox Sports has secured the exclusive broadcast rights for the $750,000 Santa Anita Derby, the network's first horse racing event, set for Saturday April 4 (Fox). In Las Vegas, Jay Richards reported that Fox signed a three-year deal to broadcast the Derby, with renewal options after the first year. ABC had covered the race for the past 16 years (LAS VEGAS REVIEW-JOURNAL, 11/26). The DAILY RACING FORM's Matt Hegarty: "For racetrack operators, no degree of hyperbole can overstate the significance of Fox Sports ... entrance to thoroughbred racing" (DAILY RACING FORM, 11/23).