Dolphins Refunding Tickets For Canceled Practice Tickets In High Demand For Tour Of Rogers Place "Crashletes" Returns To Nickelodeon NASCAR's Betty Jane France Passes Away U.S. Open Debuts New Retractable Roof Figure Skating Championships Return To San Jose Galaxy Partner With Canadian Clothing Company Pepsi Rolls Out New NFL Campaign Overnight Ratings From Weekend Sports Jeter To Star In New American Family Spots
SBD/7/Sponsorships Advertising Marketing
THROWING COPPER: HERE'S SOME INSIGHT ON AZ BOWL PLANS
Published November 7, 1997
The Arizona Sports Foundation has signed a multiyear, multimillion dollar deal with AZ-based computer marketer Insight Enterprises, Inc., for title sponsorship of Tucson's Copper Bowl, to be renamed the Insight.com Bowl. The first Insight.com Bowl, the ninth game in the bowl's history, is scheduled for Saturday, December 27, in Arizona Stadium at the Univ. of Arizona (ASF). Sources of the ARIZONA DAILY STAR said that the sponsor has agreed to pay "a minimum" of $600,000 for this year's game (ARIZONA DAILY STAR, 11/6).