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SBD/7/Sponsorships Advertising Marketing
MLB'S EXPANSION DRAFT BROUGHT TO YOU BY REEBOK AND MBNA
Published November 7, 1997
Reebok has been named title sponsor and MBNA presenting sponsor of MLB's Expansion Draft on November 18. Both will receive event signage, advertising on ESPN and ESPN2 during draft coverage and the right to use the draft logo in ads and promos. Both companies will also receive recognition on MLB's expansion draft coverage on its Web site (MLB).