Nike, Under Armour, Adidas Not Interested In Lonzo Ball Pocono Giving Fans "Worry-Free Weather Guarantee" Danica Continues Sponsorships With Non-Profits James, Carter Recount Turning Down Reebok Where Does NASCAR Go With Dale Jr. Leaving? NASCAR Tracks Brace For Future Without Dale Jr. Dale Jr. Retiring After '17 NASCAR Season New Groove Makes For Exciting Bristol Race Western Kentucky Reaches Apparel Deal With Nike Social Studies: Toyota Racing's Jeff O'Keefe
Upcoming Conferences and Events
May 31 - Jun 1
SBD/7/Sponsorships Advertising Marketing
Published November 7, 1997
NASCAR Cafe will open its second location in Nashville, TN, this Tuesday, November 11 (NASCAR)....CART Licensed Products has reached licensing agreements with three manufacturers for the merchandising of apparel bearing the CART logo: FL-based Joy Athletic, WI-based Ralph Marlin & Co. and CA-based Jeff Hamilton Industries (CART). SHOE NEWS: Reebok Dir of PR Dave Fogelson said that while Reebok does not have an endorsement deal with Serena Williams, the company would be interested in signing Williams, who has been wearing Nike apparel at the Ameritech Cup in Chicago: "Sure. If there is an opportunity. If she's searching to travel the same path as Venus, turning pro and seeking an endorsement deal" (THE DAILY)....Shawn Kemp, on his Reignman II Reebok shoe: "A lot of guys have been trying to wear it. I've gotten a lot of requests from girls and guys in college, the ABL, the WNBA and lots of players in the league are trying to wear the shoe. The only guys who will wear it will be me, Bobby (Sura) and Vitaly (Potapenko). No one else" (AKRON BEACON JOURNAL, 11/7).