SBD/5/Sports Media

Print All

              CA-based Callaway Golf "just keeps growing and
         growing," according to Michael Johnson of GOLF WORLD.  The
         company is now planning to enter the publishing business,
         with the formation of Callaway Golf Media Ventures.  The
         venture is "still in the embryonic stage," and Callaway
         President & CEO Donald Dye says the company is "exploring a
         number" of media-related "possibilities," including a
         "Callaway Golf Guide," which would be produced with Callaway
         Golf Editions.  Dye: "This will not be a vanity piece.  It
         will be a newly created series of books that will have true,
         hard writing about golf."  With the new projects, Dye
         "dismisses" talk that the company "might be getting away
         from its core business."  Dye: "It's not like we're headed
         into tennis, skiing or running shoes. ... We define our
         business as golf and anything that relates to it.  This is
         merely an extension of the way we currently do business. ...
         [W]e're not getting into other things out of concern (about
         the club business)" (GOLF WORLD, 10/31). 

    Print | Tags: Callaway Golf, Media

              Marv Albert will return to NBC in an appearance on the
         "Today" show on November 13, according to Richard Huff of
         the N.Y. DAILY NEWS.  Albert is "expected" to appear during
         the show's first hour and stay for a "lengthy" interview
         with Katie Couric.  Albert will appear on ABC's "20/20" on
         Friday, CNN's "Larry King Live" on Monday, and CBS' "Late
         Show" on Wednesday (N.Y. DAILY NEWS, 11/5).  USA TODAY's
         Rudy Martzke writes that some sports agents "doubt" that
         Albert is taking the "correct path back to broadcasting"
         following his conviction last month.  IMG Senior VP Barry
         Frank: "I just think it's best to do nothing in these
         instances and let it blow over.  The more you rehash it, the
         more you keep it out there."  RLR Associates' Bob Rosen:
         "Perhaps Marv's still in a state of denial."  But Albert's
         agent, Evan Bell, defends the appearances because people
         "want to know what happened" (USA TODAY, 11/5).

    Print | Tags: ABC, CBS, IMG, NBC, Media, Viacom, Walt Disney

              M'S TV DEAL: The Mariners have agreed on a three-year
         contract with KIRO-TV for the station to continue as the
         over-the-air rights holder for game telecasts through the
         2000 season.  The new deal calls for 62 to 65 over-the-air
         telecasts, with some of the games being carried by KSTW. 
         The team also announced that both Rick Rizzs and Ron Fairly
         will return to the Mariners broadcast team next season,
         joining Dave Niehaus in the booth (Mariners).
              NOTES: NC-based A&J Sports, publishers of ACC Athlete
         Magazine, will receive "up to" $5M in new financing from
         Duke alum Jim Gills through Gills' diversified holding
         company, FL-based Jireh Inc.  A&J co-Founder Alan Rodgers
         said the company will use the money to launch three other
         conference magazines -- for the SEC, Big Ten and one
         "undisclosed" conference -- and to increase marketing
         efforts throughout the ACC (Raleigh NEWS & OBSERVER, 11/4).
              NFL NOTES: ESPN's Sunday night Lions-Packers game drew
         "nearly" 7.2 million households to lead all basic cable
         programs, while ESPN's "NFL PrimeTime" drew 2.95 million
         households to rank eighth on the week (HOLLYWOOD REPORTER,
         11/5)....ABC's "MNF" Steelers-Chiefs game earned a 15.7/26
         rating.  A special "Primetime Live" with Mike Tyson/Michael
         Jordan earned a 7.2/12 (WASHINGTON POST, 11/5).

    Print | Tags: ABC, Detroit Lions, ESPN, Green Bay Packers, Kansas City Chiefs, NFL, Pittsburgh Steelers, Seattle Mariners, Media, Walt Disney

              Fox/Liberty Networks launched Fox Sports World last
         weekend, but it "could be some time before many viewers will
         be able to watch the network," according to Richard Katz of
         MEDIAWEEK.  MSO operators, "smarting from recent tough sales
         tactics on behalf of Fox/Liberty's regional sports
         channels," said that they "are not overly bullish" on the
         new channel.  MediaOne Programming Dir Rob Stengle: "I think
         they might be a tad shy about coming to us after jamming us
         with massive rate increases on regional sports networks." 
         Stengle also "expressed reservations" over the new network's
         "programming quality."  However, Fox/Liberty Exec VP Rich
         Battista said that he is "confident" that cable operators
         won't punish Fox Sports World for the "deeds of its sister
         networks" (Richard Katz, MEDIAWEEK, 11/3 issue)
              "SUNDAY TICKET" COULD COST MORE: The threat of a "sharp
         escalation" in copyright costs to all DBS providers "could
         put a damper on the industry's collective growth," according
         to Michael Burgi of MEDIAWEEK.  DBS "could be hit by a move
         last week by the Librarian of Congress to quadruple the fees
         it pays broadcast networks and superstations" from the
         current $.07 a subscriber to $.27.  Burgi writes if the DBS
         industry "sees its costs go up, it will likely pass those
         costs onto subscribers" (MEDIAWEEK, 11/3 issue).

    Print | Tags: Cablevision, New York Liberty, Media
Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug