A-B Super Bowl Push Looks To Social Media Bud Light Rolls Out Broncos-Themed Ad Bud Sticking With Clydesdales For Super Bowl Bud Light Announces Super Bowl Hospitality Plans Sprint, A-B Create Interactive Beer Tap Handles A-B Concerned Over NFL's Handling Of Issues BYU Pulls Slogan Due To Trademark Concerns A-B Credits World Cup For Helping Q2 Profits A-B Promotes Herscovici To Head Sports Brands Active Around World Cup Despite Protests
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A-B TURNS ON THE LIGHT FOR U.S WOMEN'S NATIONAL SOCCER TEAM
Published November 5, 1997
Anheuser-Busch has named Bud Light the official beer sponsor of the U.S. Women's National Soccer Team and its events. As beer sponsor of the Women's National Team, Bud Light will have on-field board signage at all televised games, two 30-second TV units, opening billboard credits, rotating clock IDs and scoring summary branding in all national TV broadcasts (Anheuser-Busch).