Rangers' Tortorella Curses During In-Game Interview Weekend Plans With Philippe Dube NHL Makes Yankee Stadium Games Official Ratner's Coliseum Plan Could Face Challenges NHL Panthers Get Funding For New Scoreboard Wiggins Talked To KU About Shoe Affiliation Agassi Back With Nike After Eight Years NHL Rejects Pastor Bid For Coyotes Boogaard Family Sues NHL NHL Close On Olympics Agreement
Upcoming Conferences and Events
SBD/25/Sponsorships Advertising Marketing
MARKETPLACE ROUND-UP
Published November 25, 1997
SOCCER DEALS: Nike said it is in the "final phase" of
signing a 10-year, $143.8M contract to outfit the players of
Barcelona, one of Europe's biggest soccer clubs, beginning
in '99 (N.Y. TIMES, 11/25)....Reebok has acquired kit rights
to the Argentinean national team starting in '99, the
Italian-based Juventus team in 2000, and "is near" a deal
with a Columbia team (Frank Dell'Apa, BOSTON GLOBE, 11/25).
NOTES: AL-based Russell Athletic will sponsor the NHL
All-Star Fan Balloting in the U.S, and will provide 50 sets
of All-Star merchandise as prizes for the NHL All-Star
sweepstakes (Russell)....Speedo is introducing a bathing cap
with integrated goggles that it plans to equip swimmers with
at the January '98 World Championship in Australia. The cap
will retail for $60 (BUSINESS WEEK, 12/1 issue).




