Owners Set To Approve Raiders' Vegas Move? Mayor Makes Last-Ditch Effort To Keep Raiders Woody Johnson May Be Closer To U.K. Ambassador Role Redskins President Makes First Comments On Fired GM Rams Top Contributor In Shared Ticket Revenue Redskins Casting Wide Net In GM Search Franchise Notes NFL Source: Raiders Have Enough Vegas Votes MLB Cards Fans Can Attend Any Game For Monthly Fee AFL Baltimore Brigade Having Low Ticket Sales
FEELING HOT, HOT, HOT: BURN CREATES HISPANIC MARKETING DEPT
Published November 25, 1997
The MLS Burn has formed a Hispanic marketing department, with the goal of developing a PR, broadcasting, marketing, advertising and community relations plan for the Hispanic community. The department will consist of a director, two account execs and a community liaison. Andy Swift, who has served as Hispanic Media Liaison & Community Relations Dir for two years, has been promoted to Dir of Hispanic Marketing & Community Development (Burn).