Bermuda To Host '17 America's Cup Ohno To Host Fan-Focused Speedskating Event Iverson Protests Nike Tribute Shoe Doha, Qatar, To Host IAAF Event In '19 ATP Offers Refund After Federer's Withdrawal USGA Not Using Rail Service For '15 Open Dayton To Continue Hosting First Four NCAA Names '17-21 Final Four Sites ESPN Announces '15, '16 Armed Forces Classics Sources: Coors Field To Host NHL Game
NIKETOWN IN THE MIDDLE OF A WORLDWIDE GROWTH SPURT
Published November 25, 1997
Nike Australia is spending "about" $8M on its "first giant concept store" in that country, expected to open in Melbourne in November '98, according to AD AGE. The store is expected to look like a film set and "provide an interactive shopping experience for consumers." A second store is expected to open in Sydney in late '99. The Australian athletic footwear, clothing and accessories market "is estimated" at $1.5B and Nike claims between 32% and 35% share of Australia's $400M athletic footwear market (AD AGE, 11/24).....NikeTown Las Vegas, Nike's 10th store in the U.S., opened to the public on November 21 (Nike).