NFL Draft In Philly Requires Extensive Set Up Miami Beach Bowl Moving To Frisco, Texas World Record Jump Scheduled Prior To 'Dega Race Women's Hockey Championship Flops At Gate Officials OK With Anticipating Indy 500 Crowd NFL Draft In Philly Is "Rain Or Shine" Event D.R. Event Moving From Web.com To PGA Tour The Players Will Have Nickelodeon Kid Zone Boston Area PGA Event Could Be Out Of FedEx Cup NFL Concluding First "Madden" E-Sports Event
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NIKETOWN IN THE MIDDLE OF A WORLDWIDE GROWTH SPURT
Published November 25, 1997
Nike Australia is spending "about" $8M on its "first giant concept store" in that country, expected to open in Melbourne in November '98, according to AD AGE. The store is expected to look like a film set and "provide an interactive shopping experience for consumers." A second store is expected to open in Sydney in late '99. The Australian athletic footwear, clothing and accessories market "is estimated" at $1.5B and Nike claims between 32% and 35% share of Australia's $400M athletic footwear market (AD AGE, 11/24).....NikeTown Las Vegas, Nike's 10th store in the U.S., opened to the public on November 21 (Nike).